“The outbreak of Covid19 has thrown the economy into the virtual orbit. Just like a kid thrown into the deep end of the pool. Businesses have been expected to continue whatever they did, online. So entrepreneurs across the world have struggled but are learning along the way. Hence this book has come to me at the right time. It provides a complete walkthrough of TODAY’s Business requirements in the virtual world.
Dr. Denis Cauvier & Shane Gibson have nicely taken their expertise in so-called conventional business processes and adapted them to the virtual requirements. The book is structured into 3 parts. The first part focuses on the people. How organizations need to engage, equip, and prepare their people. Next, it talks about the inevitable online selling, the behavior, and the need for modern tools. Finally, it prepares leaders to adapt and transform themselves to meet the challenges of the future digital economy.
While the Chapters focused on Talent Management, Sales, and Leadership, the authors have tactfully and deliberately covered several other aspects of the business. This is done in simple words, with help of templates, examples, data, and anecdotes. They have made digital transformation easy to understand, adopt, and implement. This book will help entrepreneurs and business leaders to realign their business to the virtual world quickly and effectively. It will serve as a constant source of practical information on how to future-proof your business by embracing the digital-first mindset.”